With a personalized approach, Unity identified the needs of each enterprise and applied the best strategies to achieve the established objectives.
The first stage of the project was to understand the particularities of the hotels in the Faro chain, their demands and competition. With this knowledge in hand, Unity was able to establish the necessary indicators to measure the success of the actions applied.
From there, the Unity team designed a personalized strategic plan for each of the hotels, based on the characteristics and needs of each enterprise.
The strategies applied included price optimization, market and competition analysis, customer segmentation, digital marketing and data analysis, among others.
One of the main achievements in just two months was the record turnover of the Faro chain’s hotels in April, since their inauguration. A 46.25% increase in turnover compared to the same period last year.
This result was possible thanks to the Revenue Management actions applied by Unity, which allowed the hotels to adjust prices and strategies according to market demand.
Also taken into account was the increase in the occupancy rate, which stood at around 58%.
Through detailed analysis of the market and the competition, the team was able to identify business opportunities and apply the best strategies to attract more customers and increase hotel occupancy.
Unity also invested in technology and data analysis to boost the project’s results. Using advanced market analysis and price monitoring tools, it was possible to identify trends and business opportunities in real time, enabling faster and more effective decision-making.
For the hotels in the Faro chain, the results obtained from the partnership with Unity represented a major advance over the competition and the possibility of continuing to invest in actions that guarantee the success and profitability of the business.