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RevMarketing Hotel: we combine marketing and revenue management to transform your hotel into a profitable business

We go beyond Digital Marketing for Hotels. At RevMarketing Hotel, we build new paths to increase the profitability of your business, such as opening new sales channels, analyzing indicators, among others.

Integrated Revenue Management

  • Dynamic monitoring of rates based on demand and seasonality
  • Development of promotional packages and upselling strategies
  • Reports with metrics: occupancy, ADR (average daily rate), RevPAR (revenue per available room), and campaign ROI
  • Data-driven suggestions to continuously improve results
  • Rate parity strategies to align prices on OTAs and the booking engine
  • Creation of customized promotional packages to attract different market segments (families, couples, corporate travelers)
  • Last-minute strategies and promotions to maximize occupancy during specific periods
  • Reports with metrics such as ADR (average daily rate), RevPAR, and GOPPAR (Operating Profit per Available Room)
  • Performance analysis of marketing campaigns, sales channels, and rates
  • Advance planning for high and low season periods with specific actions
  • Identification of new consumer behavior patterns, such as preferences for long stays or short stays
  • Identification of the most profitable channels (Google Ads, OTAs, social media) to prioritize investments

Tariff Parity Management

  • Guaranteed alignment between prices on the hotel's official website, OTAs, and other distribution channels
  • Strategies to prioritize direct bookings by offering exclusive benefits such as discounts or additional perks

Dynamic Pricing Adjustment

  • Application of flexible pricing strategies based on occupancy, seasonality, local events, and demand behavior
  • Monitoring to identify opportunities to increase or reduce rates, maximizing revenue and competitiveness

Results-oriented Digital Marketing

Social Media Management

  • Planning and execution of strategic content to engage potential guests and build customer loyalty
  • Creation of campaigns on Instagram, Facebook, and other relevant platforms, aligned with the hotel's profile and target audience
  • Monitoring metrics such as reach, engagement, and direct conversion

Market and Competitor Research

  • Detailed analysis of the local and regional market to identify trends and opportunities
  • Mapping the competition to understand positioning, pricing, and successful strategies
  • Development of competitive advantages that make the hotel stand out

Ads on Google Ads and Meta Ads

  • Targeted campaigns to attract qualified customers directly to the booking engine or direct contact channels
  • Constant testing and adjustments to optimize ROI and increase direct bookings
  • Strategies focused on keywords, custom audiences, and remarketing

Email Marketing and Automation Campaigns

  • Lead nurturing with personalized and targeted messages, creating greater engagement
  • Upselling and cross-selling strategies to maximize average booking value
  • Re-engage previous guests with exclusive offers and relevant content

Website Optimization and SEO

  • Website development or optimization to improve user experience (UX) and increase conversions
  • Implementation of SEO strategies to position the hotel at the top of search engine results
  • Creation of landing pages focused on specific promotions and lead conversion

Success Stories & Clients

We are the trusted choice of hotels looking to boost their profitability

Hotel Fazenda Cachoeira da Furna

Engenho da Serra Eco Resort

Villa Samoa Chalés Ilhabela

Hotel Ca'd'Oro São Paulo

Eco Resort Hotel Villa São Romão

Antonio's Palace Hotel

Monte Real Hotel

Tiradentes Boutique Hotel

Hotel Fazenda Santa Mônica

Pousada Bromélias

Hotel Heritage São Paulo

Hotel Península

Santa Eliza Eco Resort

Like Ü Hotel Goiânia

Brakiarias Home

Ecologic Ville Resort

Asenza Beach Resort

Makena Hotel

Tezla Hotel

Padom Business Hotel

Villa de Holanda Parque Hotel

Pousada Piratas do Barro Branco

Naatooh Guest House

Gungaporanga Hotel

We partner to create an engaging digital experience that turns potential customers into guests - and more repeat guests.

Hotel Marketing Management

Website Development

High-converting, mobile-optimized websites integrated with booking engines. UX/UI tailored for seamless guest reservations.

SEO Optimization

Hospitality-focused strategies to rank higher on Google (local keywords, content for travelers).

Paid Advertising (Google, Meta, YouTube)

Targeted campaigns by guest profile (luxury, business, eco-tourism). Engaging creatives: virtual tours, guest testimonials, promo videos.

Email Marketing

Segmented campaigns (corporate vs. leisure) with exclusive offers.

Social Media Management

Authentic storytelling (behind-the-scenes, user-generated content). Review management and personalized responses.

Performance Analytics

Real-time dashboards tracking traffic, conversions, and campaign ROI.

Revenue Marketing (RevMarketing)

KPI Analysis

RevPAR, TrevPAR, and ADR benchmarking.

Competitor Rate Intelligence

Daily monitoring of competitor pricing and promotions.

Dynamic Pricing

AI-driven rate adjustments based on demand and events.

OTA Management (Booking.com, Expedia)

Profile optimization with high-quality visuals and persuasive descriptions.

Direct Booking Engine

Incentives (e.g., “Book direct for 5% off”) to reduce OTA commissions.

Channel Manager

Real-time sync of rates/availability across all platforms.

Website Development

High-converting, mobile-optimized websites integrated with booking engines. UX/UI tailored for seamless guest reservations.

SEO Optimization

Hospitality-focused strategies to rank higher on Google (local keywords, content for travelers).

Paid Advertising (Google, Meta, YouTube)

Targeted campaigns by guest profile (luxury, business, eco-tourism). Engaging creatives: virtual tours, guest testimonials, promo videos.

Email Marketing

Segmented campaigns (corporate vs. leisure) with exclusive offers.

Social Media Management

Authentic storytelling (behind-the-scenes, user-generated content). Review management and personalized responses.

Performance Analytics

Real-time dashboards tracking traffic, conversions, and campaign ROI.

Call Center & Reservations

Phone, WhatsApp, Email & Live Chat

Seamless integration across all platforms for guest convenience.

CRM Integration

Unified guest profiles (booking history, preferences, special requests).

Upselling & Cross-selling

Trained scripts for room upgrades, packages (e.g., spa, dining).

Exclusive Direct-Booking Incentives

Discounts, early check-in, or freebies for bookings via website/phone.

Abandoned Cart Recovery

Automated follow-ups for pending reservations.

Agent Training

Hospitality-focused scripts, conflict resolution, and cultural sensitivity.

Real-Time Dashboards

Live monitoring of call volume, occupancy rates, and revenue impact.