Seek integration between reservations, marketing, sales, pricing, and distribution so that the hotel’s strategy encompasses the logic of price by demand. With this approach, it becomes easier to adjust room prices on online distribution channels depending on the occupancy of the establishment.
The guest experience is improved from the first contact with the brand until the moment of check-out. This ensures consistency in the hotel’s proposition, which is highly valued by outsiders.
One last tip: be careful not to overdo it with the service. Exaggerations are always frowned upon, even when your intentions are good.