Black Friday in the Hotel Industry 2024
It’s time to start preparing for the best strategies to make a killing on Black Friday
We design business and digital marketing strategies to achieve incredible results
Rate analysis and restructuring to accommodate daily rate flexibility without harming the average daily rate.
Social media campaign to create anticipation and scarcity, as well as retain guests in the hotel’s database.
Planning for sales directly through the hotel’s own reservation center, reducing intermediation costs.
It’s no use having the best sales and marketing strategy if your guests don’t know about it.
More than 95% of current accesses to hotel, hostel, and resort websites are made through mobile phones, so it will be essential to have a responsive website.
Export your Guest List and send emails to your base with exclusive offers for those who are registered in the database and have already stayed at your hotel.
Enhance communication with your guests through targeted WhatsApp acquisition campaigns, and then promote the offers in the chat.
Assess the occupancy for the next 6 months and develop various actions targeted at more seasonal periods, aiming to increase booking conversions.